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Global References

customer satisfaction (CSAT) score. Higher values are better.
NPS. Higher values are better.
annual recurring revenue (ARR). Higher values are better.
annual contract value (ACV). Higher values are better.
total contract value (TCV). Higher values are better.
have had an upsell. A 'yes' value is good.
have had a downsell. A 'no' value is good.
have bought. Bigger sets are better.
bought EveryDay HR. A 'yes' value is good.
bought EveryDay CRM. A 'yes' value is good.
bought EveryDay Analytics. A 'yes' value is good.
have not bought. Smaller sets are better.
payroll errors LAST12MONTHS. Lower values are better.
employee turnover rate. Lower values are better.
high-performer turnover rate. Lower values are better.
new-hire high-performer rate. Higher values are better.
HR user licenses. Higher values are better.
HR monthly active users (MAU) last quarter. Higher values are better.
HR monthly logins per active user last quarter. Higher values are better.
monthly uses of the employee referral tool per active user last quarter. Higher values are better.
monthly uses of the career planning tool per active user last quarter. Higher values are better.
monthly uses of the candidate evaluation form per active user last quarter. Higher values are better.
CRM user licenses. Higher values are better.
CRM monthly active users (MAU) last quarter. Higher values are better.
CRM monthly logins last quarter. Higher values are better.
use the marketing campaign feature. A 'yes' value is good.
use the personalized email feature. A 'yes' value is good.
use the sales automation feature. A 'yes' value is good.
use the mobile CRM app. A 'yes' value is good.
Analytics user licenses. Higher values are better.
Analytics monthly active users (MAU) last quarter. Higher values are better.
Analytics monthly logins last quarter. Higher values are better.
bought Optimization Services. A 'yes' value is good.
bought Premium Customer Success. A 'yes' value is good.
users trained on HR. Higher values are better.
users trained on CRM. Higher values are better.
support tickets LAST12MONTHS. Lower values are better.
first-contact resolution (FCR). Higher values are better. To qualify for first-contact resolution (FCR), the number of support tickets LAST12MONTHS must be at least 10.
escalated support tickets. Lower values are better.
customer health score (CHS). Higher values are better.
designated a most-successful HR-suite customer. A 'yes' value is good.
NPS survey response rate. Higher values are better.
NPS survey unsubscribed rate. Lower values are better.
NPS detractor rate. Lower values are better.
NPS promoter rate. Higher values are better.
met the NPS survey invitation guidelines. A 'yes' value is good.
met the NPS survey response guidelines. A 'yes' value is good.
Net Customer Understanding score. Higher values are better.
Net Quality score. Higher values are better.
Net Ease of Doing Business score. Higher values are better.
Net Customer Success score. Higher values are better.
Net Best Practices score. Higher values are better.
Net Ease of Use score. Higher values are better.
Net Support score. Higher values are better.
quarterly change in customer satisfaction (CSAT) scoreQOQ. Higher values are better.
quarterly change in NPSQOQ. Higher values are better.
quarterly change in HR user licensesQOQ. Higher values are better.
quarterly change in CRM user licenses. Higher values are better.
quarterly change in Analytics user licensesQOQ. Higher values are better.
quarterly change in HR monthly active users (MAU)QOQ. Higher values are better.
quarterly change in CRM monthly active users (MAU)QOQ. Higher values are better.
quarterly change in Analytics monthly active users (MAU)QOQ. Higher values are better.
quarterly change in HR monthly logins per active userQOQ. Higher values are better.
quarterly change in CRM monthly loginsQOQ. Higher values are better.
quarterly change in Analytics monthly loginsQOQ. Higher values are better.
quarterly change in first-contact resolution (FCR)QOQ. Higher values are better.
quarterly change in escalated support ticketsQOQ. Lower values are better.
quarterly change in customer health score (CHS)QOQ. Higher values are better.
change in customer satisfaction (CSAT) scoreYOYQ. Higher values are better.
change in NPSYOYQ. Higher values are better.
change in HR user licensesYOYQ. Higher values are better.
change in CRM user licensesYOYQ. Higher values are better.
change in HR monthly active users (MAU)YOYQ. Higher values are better.
change in CRM monthly active users (MAU)YOYQ. Higher values are better.
change in HR monthly logins per active userYOYQ. Higher values are better.
change in CRM monthly loginsYOYQ. Higher values are better.
change in first-contact resolution (FCR)YOYQ. Higher values are better.
change in escalated support ticketsYOYQ. Lower values are better.
change in customer health score (CHS)YOYQ. Higher values are better.
services annual revenue. Higher values are better.
HR annual revenue. Higher values are better.
CRM annual revenue. Higher values are better.
Analytics annual revenue. Higher values are better.
improved or maxed out on all the CRM adoption measures (there are 6 of these, and each customer needs at least 3 with actual values to qualify). A 'yes' value is good.
got worse or bottomed out on all the CRM adoption measures (there are 6 of these, and each customer needs at least 3 with actual values to qualify). A 'no' value is good.
improved or maxed out on all the HR adoption measures (there are 6 of these, and each customer needs at least 3 with actual values to qualify). A 'yes' value is good.
got worse or bottomed out on all the HR adoption measures (there are 6 of these, and each customer needs at least 3 with actual values to qualify). A 'no' value is good.
improved or maxed out on all the Analytics adoption measures (3 in total). A 'yes' value is good.
got worse or bottomed out on all the Analytics adoption measures (3 in total). A 'no' value is good.
improved or maxed out on all the customer-support measures (there are 4 of these, and each customer needs at least 3 with actual values to qualify). A 'yes' value is good.
got worse or bottomed out on all the customer-support measures (there are 4 of these, and each customer needs at least 3 with actual values to qualify). A 'no' value is good.


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